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March 21, 2017 4 Comments

12 Metrics for Church Assessment – Rainer on Leadership #312

Podcast Episode #312

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Churches can measure so many things—giving, attendance, involvement and much more. But what should they measure? Today, we talk assessments, lead metrics, lag metrics, and how churches can more effectively assess what’s going on in their church.

Some highlights from today’s episode include:

  • Try to do a secret guest survey at your church at least once a year.
  • General attendance trends are a critical lag metric for churches to use.
  • Worship attendance is a lead metric for financial giving in the church.
  • The reason many downtown churches decline is because demographics change and the churches don’t adjust.
  • When you begin to reach a different demographic community, a church has to change what it does and how it does things.
  • One of the least measured metrics in churches is conversion growth.
  • What gets measured gets rewarded.
  • Small group attendance is the bridge between worship attendance and ministry involvement.

The 12 metrics for church assessment which we discuss are:

  1. Secret guest survey
  2. General attendance trends
  3. Demographic trends for same period
  4. Racial/ethnic composition of the church vs. the community
  5. Conversion trends
  6. Ministry involvement trends
  7. Small group attendance trends
  8. Total giving trends
  9. Budget giving trends
  10. Weekly per capita giving
  11. Facility audit
    • Children
    • Preschool
    • Restrooms
    • Signage
    • Exterior appearance
    • Parking
  12. Incredible value of member interviews

Episode Sponsors

Vanderbloemen Search GroupVanderbloemen Search Group is the premier pastor search firm dedicated to helping churches and ministries build great teams. They’ve helped hundreds of churches just like yours find their church staff and are uniquely geared to help you discern who God is calling to lead your church.

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mbts_banner1_rainerMidwestern Seminary, one of the fastest growing seminaries in North America, exists to train leaders For The Church. The local church is God’s “Plan A” for the proclamation of the gospel, and there is no Plan B. And this is Midwestern’s vision and heartbeat—equipping pastors and other ministry leaders who are called to expand God’s mission in the world through the local church. At Midwestern Seminary: they train leaders ‘For The Church.’

Visit them online at MBTS.edu and start your ministry training today.


Feedback

If you have a question you would like answered on the show, fill out the form on the podcast page here at ThomRainer.com. If we use your question, you’ll receive a free copy of Who Moved My Pulpit?


Resources Mentioned in Today’s Podcast

  • Secret Guest Survey
  • Percept Group
  • Facility Audit

Related

Comments

  1. Richard says

    March 21, 2017 at 8:33 am

    Where is the down load section for this podcast

    Thanks

    Reply
    • Jim says

      March 22, 2017 at 10:41 am

      Section marked “RESOURCES MENTIONED IN TODAY’S PODCAST” between the feedback and subscribe sections above the comments.

      Reply
  2. Mark says

    March 21, 2017 at 8:42 am

    I would like to add:
    50%, 80% Turnover times
    Leadership turnover rate
    Clergy turnover rate

    Reply
  3. Michael Wolff says

    September 6, 2017 at 8:49 am

    Where is the Change Readiness Inventory cited in “Who Moved My Pulpit”

    Reply

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